{"product_id":"kerastase-genesis-homme-instant-thickening-molding-clay-75ml","title":"Kerastase Genesis Homme Instant Thickening Molding Clay 75ml","description":"\u003cdiv\u003e\n\u003cp\u003eEngineered for men managing fine or thinning hair, the Kérastase Genesis Homme Instant Thickening Molding Clay delivers immediate volume with a naturally matte, pliable finish.\u003c\/p\u003e\n\u003cp\u003eThis 75ml clay formulation coats individual strands to increase visible density without weighing hair down or forming a stiff, gel-like shell. The molding texture remains workable after application, allowing you to rebuild separation and lift throughout the day. The base distributes evenly across textured fibers, preventing white buildup while preserving a clean, low-maintenance appearance that suits both professional settings and casual environments.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eTargeted Reinforcement:\u003c\/b\u003e Concentrate product along the crown and frontal zones where visual thickness requires the most structural support.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eApplication Protocol:\u003c\/b\u003e Warm a measured portion between palms before massaging into damp or freshly towel-dried hair to ensure full strand engagement.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eRepositioning Capability:\u003c\/b\u003e Adjust waves, sweeps, or textured breaks without cracking, flaking, or requiring constant reapplication.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe clay’s lightweight architecture favors flexible structure over rigid positioning, making it compatible with straight, wavy, or mildly curled male hair types that demand daily definition without metallic or wet-looking reflectivity. Select this molding clay when consistent root-level thickening, hands-on sculpting control, and a believable natural finish are required for reliable everyday wear.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":47689798418594,"sku":"428618","price":63.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0606\/4390\/1602\/files\/3474637077594_qogita_LRG.jpg?v=1789954301","url":"https:\/\/cy.europacosmetica.com\/products\/kerastase-genesis-homme-instant-thickening-molding-clay-75ml","provider":"Europa Cosmetica","version":"1.0","type":"link"}