{"product_id":"kerastase-blond-absolu-bain-ultra-violet-anti-brass-purple-shampoo-lightened-cool-blonde-or-grey-hair-250ml","title":"Kerastase Blond Absolu Bain Ultra-Violet Anti-Brass Purple Shampoo (Lightened, Cool Blonde or Grey Hair) 250ml","description":"\u003cdiv\u003e\n\u003cp\u003eMeet Kerastase Blond Absolu Bain Ultra-Violet Anti-Brass Purple Shampoo, a targeted care ritual for cool blondes and grey hair that battle brassiness and dullness. This is the purple shampoo your hair actually asks for when the undertones swing warm and the luminosity starts to fade.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eWhat makes it unique\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e \u003cli\u003e\n\u003cstrong\u003ePurple anti-brass formula\u003c\/strong\u003e neutralizes brassiness and yellow undertones, delivering cooler, more natural blonde and grey tones without weighing hair down.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eDeep cleansing with purification\u003c\/strong\u003e helps remove impurities and pollution particles that can dull color and fiber over time.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eNourishment from within\u003c\/strong\u003e—Hylauronic Acid and Edelweiss flower infusion cushion each strand, providing intense moisture while protecting the hair’s fiber.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eInstant luminosity\u003c\/strong\u003e—not only neutralizes brass, it elevates the glow of your blonde or grey hair for a visibly brighter, more vibrant look.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eColor protection in daily life\u003c\/strong\u003e—the formula supports color integrity against everyday oxidation and environmental stressors, leaving hair soft, shiny, and easy to manage.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eWhy this matters\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIf you’ve lightened, treated, or naturally wear cool-toned blonde or grey hair, brass can creep back with every wash. This shampoo not only tones but also reinforces your hair’s moisture, helping color stay vibrant longer while maintaining a soft, silky feel. The combination of Hyaluronic Acid and Edelweiss provides a nourishing shield that supports healthy fiber, so your hair looks radiant and moveable rather than weighed down.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eIdeal for\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eLightened, cool blonde hair seeking to preserve a crisp, silvery brass-free tone\u003c\/li\u003e \u003cli\u003eGrey or silver hair that benefits from tonal balancing and enhanced luminosity\u003c\/li\u003e \u003cli\u003eAnyone exposed to urban pollution or daily oxidation who wants cleaner, brighter color\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eDetails at a glance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e \u003cli\u003eSize: 250 ml\u003c\/li\u003e \u003cli\u003eFormula targets brassiness while cleansing and nourishing in one step\u003c\/li\u003e \u003cli\u003eLeaves hair soft, shiny, and color-vibrant without heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Kerastase","offers":[{"title":"Default Title","offer_id":45436230238370,"sku":"330737","price":45.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0606\/4390\/1602\/files\/342823_fragrancenet_FULL.jpg?v=1744953647","url":"https:\/\/cy.europacosmetica.com\/products\/kerastase-blond-absolu-bain-ultra-violet-anti-brass-purple-shampoo-lightened-cool-blonde-or-grey-hair-250ml","provider":"Europa Cosmetica","version":"1.0","type":"link"}