{"product_id":"aveda-invati-ultra-advanced-exfoliating-shampoo-light-1000ml","title":"Aveda Invati Ultra Advanced Exfoliating Shampoo Light 1000ml","description":"\u003cdiv\u003e\n\u003cp\u003eIntroducing \u003cstrong\u003eAveda Invati Ultra Advanced Exfoliating Shampoo Light\u003c\/strong\u003e—a purifying cleanse purpose-built for thinning hair. Housed in a 1000 ml bottle, this lightweight formula produces a delicate froth that rinses clean, leaving the scalp feeling refreshed and hair looking lighter, shinier, and more buoyant.\u003c\/p\u003e \u003ch3\u003eWhy this exfoliating shampoo stands apart\u003c\/h3\u003e\n\u003cul\u003e \u003cli\u003e\n\u003cstrong\u003ePurifying exfoliation\u003c\/strong\u003e with wintergreen-derived salicylic acid gently removes excess oil and environmental residues that can clog pores, helping to foster a healthier scalp foundation for thinning hair.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eDeep cleansing action\u003c\/strong\u003e from babassu-derived cleansing agents lifts away pollution and product build-up without stripping softness, so strands stay touchably light.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eMicellar cleansing system\u003c\/strong\u003e enhances purification by attracting and lifting impurities, delivering a cleaner scalp with every wash.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eAyurvedic herb blend\u003c\/strong\u003e featuring ginseng and certified organic turmeric to invigorate the scalp and support a balanced environment for hair with volume and resilience.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eLight formula for thinning hair\u003c\/strong\u003e specifically designed to cleanse without weighing down fine to medium strands.\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eMade in the USA\u003c\/strong\u003e, crafted for quality you can trust in a generous 1000 ml bottle.\u003c\/li\u003e\n\u003c\/ul\u003e \u003ch3\u003eWhat you can expect\u003c\/h3\u003e\n\u003cp\u003eRegular use helps purify the scalp, remove buildup that can weigh hair down, and create a healthier base for styling. The gentle exfoliation unblocks pores and reduces environmental residues, contributing to hair that appears lighter, shinier, and more refreshed—without sacrificing softness or manageability.\u003c\/p\u003e \u003ch3\u003eIdeal for\u003c\/h3\u003e\n\u003cp\u003ePerfect for those with fine to medium thinning hair seeking a dedicated exfoliating cleanse. This shampoo is well-suited for urban lifestyles where oil, pollution, and styling products can accumulate, and for anyone looking to reset their scalp before applying further treatments or styling products.\u003c\/p\u003e \u003cp\u003ePair with the Invati line as part of a complete thinning-hair care routine to maintain a clean, invigorated scalp and refreshed-looking strands.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Aveda","offers":[{"title":"Default Title","offer_id":45392218521762,"sku":"548349","price":168.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0606\/4390\/1602\/files\/35732374344_FULL.jpg?v=1743658234","url":"https:\/\/cy.europacosmetica.com\/products\/aveda-invati-ultra-advanced-exfoliating-shampoo-light-1000ml","provider":"Europa Cosmetica","version":"1.0","type":"link"}